We are a company that is proud of our heritage which is rich in product innovation, customer focus, and strategic growth. The dedication of our team members has allowed us to grow into a leading global provider of fitness equipment.
We are problem solvers, innovators, professional athletes and manufacturing experts using leading science and technology to create innovative exercise equipment and sporting goods that we believe make life better for people and the planet. We do this every day by leveraging our unmatched global capabilities, sustainability leadership, and deep innovation expertise to serve customers of all sizes around the world.
By taking risks, learning from experience and thinking long term, we partner with customers to develop, design, and manufacture innovative products with an eye toward the circular economy. The challenges we solve and the innovations we pioneer benefit our customers at every stage of their journey.
Our mission is to provide top-quality products that align with current fitness trends, thus expanding our offerings and reaching a wider international market. We are always advancing to improve the way we work, to develop our team members for their personal growth and for the future needs of our customers, to deliver the most innovative solutions in the market, and to enhance the communities in which we live and work.
Innovate and get there first.
Do the right thing, no compromise.
When customers & colleagues need you most.
Give people what they don't expect.
In everything, every time.
Speak with your actions.
We combine strategic adaptability, engineering depth, broad product portfolio diversity, superior flexibility, and rapid mobilization to deliver category-leading fitness equipment and sporting goods so our customers can build and grow successful businesses today and in the future.
Building a diverse workforce and nurturing an inclusive culture isn’t just a business necessity, but a moral imperative that we take seriously. We believe a fully diverse and inclusive culture will allow us innovate faster, deliver a compelling employee and customer experience, and have a strong brand presence in the communities and markets where we do business.
Sustainability is at the heart of our business and lives at the core of our long-term business strategy. We prioritize minimizing our environmental impact and reducing our consumption of natural resources across all of our operations.
We’re determined to make a difference and are proud to be an fitness equipment manufacturing company that goes well beyond manufacturing and distribution. Working here means having every opportunity to achieve your goals – and to help others accomplish theirs, too. Join our team as we help shape the future.
If you’d like to know more about how we can help you build and grow successful businesses in a constantly changing environment, please complete the form below to be contacted by a representative.
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Treadmills
Exercise Bikes
Ellipticals
Rowers
Mini Steppers
